Uefa Adds Grifols As Women’s Football Sponsor

UEFA has announced that Grifols, a global producer of plasma-derived medicines, has become an Official Partner of UEFA Women’s Football, starting from the 2021/22 season and running until 2025.

Under the four-season partnership, Grifols will become the exclusive Healthcare Company Partner of UEFA Women’s Football at all tournament levels – which will include the UEFA Women’s Champions League and the UEFA Women’s Euro, as well as underage and futsal EURO competitions and the Together #WePlayStrong initiative, which aims to encourage more girls and women to play football.

As part of the deal, Grifols will create a number of branding and promotional activities across its own internal and external channels as well as UEFA properties, with the rights to in-stadium fixed and rotating LED boards, matchday and on-site promotions, premium giveaways, hospitality, and digital actions on social media platforms.

“We are delighted to welcome Grifols to our exclusive family of UEFA Women’s Football partners,” said UEFA marketing director, Guy Laurent-Epstein.

“We are ready for even greater excitement and action on the pitch as women’s football reaches new levels.”

Nadine Kessler, Chief of Women’s Football, UEFA, added: “This is such an exciting time to be part of UEFA Women’s Football as our game is developing at such a tempo and we are delighted to welcome Grifols on this exciting journey with us. 

“For years Grifols has demonstrated its commitment to women’s sport as part of its sponsorship of local social initiatives, including volleyball and field hockey. Therefore, we believe they are the perfect partner to be joining us and we are looking forward to closely working with them over the upcoming seasons.”

“Sport is one of the most powerful platforms for promoting gender equality. It develops skills and qualities that inspire girls and empower women in the workplace and in all areas of community life,” said Teresa Rione, Grifols chief communications officer and former Olympic athlete.

The 2021/22 will mark the start of a new dawn for the UEFA Women’s Champions League. There will be a 16-team group stage, while the prize money on offer has been quadrupled. Next summer, UEFA Women’s EURO 2022 will take place in England.