Uefa Marketing Chief Le Floc’h To Quit

25 Feb 2010 | sigadmin
Share on

According to media reports, UEFA’s long-standing head of marketing Philippe Le Floc’h is to leave his post after a 10-year stint at the European football governing body.


TV Sports Markets has reported that Le Floc’h’s departure is believed to preclude a major restructuring of UEFA’s new in-house commercial arm.


Under the reported proposals, UEFA Events, a wholly-owned subsidiary created to manage and handle UEFA’s commercial and event operations, will split into two divisions, operations and marketing.


Guy-Laurent Epstein, the current head of media sales and Le Floch’s number two, will head up the marketing division, responsible for all marketing and commercial activities, including media rights sales, across all UEFA competitions.


Martin Kallen will head up an operations division responsible for Euro 2012 and all other UEFA events.


Philippe Margraff, previously head of the commercial department, will be Euro 2012 sales director responsible for the tournament’s sponsorship and hospitality programmes.


Alexandre Fourtoy, head of UEFA Media technologies, will take over the vacant position of UEFA Communications director, retaining responsibility for all content production and communications.


Alasdair Bell, previously a partner at London law firm McDermott Will & Emery, has been appointed UEFA’s legal director.

Sign up for

Get daily updates!