Unikrn And Betgenius Create Immersive Esports Betting Platform
Betgenius, provider of sportsbook technology to regulated bookmakers and lotteries, has announced an agreement with Unikrn, an eSports bookmaker.
Betgenius will provide Unikrn with an in-play betting product, featuring fully automated prices for thousands of live events, including all major League of Legends, DotA 2, CS:GO, Call of Duty and Overwatch tournaments.
The partnership leverages Betgenius’ data services and technology to drive the global expansion of Unikrn’s betting community in a host of regulated territories and combine both platforms.
The technology collaboration will enable the two companies to create experiences across eSports data analytics, content, as well as pre-match and live betting markets.
Unikrn and Betgenius have been strong advocates for competitive integrity in eSports, and amid the recent controversies surrounding unregulated betting operators and illegal skin gambling sites, the need for safe and legal esports betting providers is more pressing than ever before.
Rahul Sood, CEO of Unikrn, said: “There is no doubt that legal, regulated wagering is a blossoming frontier in eSports and we are proud to offer our customers with not only the most engaging product on the market but also the most secure. This could only be achieved by partnering with a leading supplier with the utmost integrity. Betgenius was the clear choice.”
Jack Davison, MD of Betgenius, said: “We are delighted to be partnering with Unikrn, the most renowned and innovative operator in eSports, to facilitate its state-of-the-art live betting experiences and help grow the regulated market.”
