Virgin Atlantic Signs Saracens Deal

Virgin Atlantic has signed up as a sponsor of Guinness Premiership club Saracens with the airline’s logo to appear on the team shirt from the start of next season.
 
Virgin Atlantic operates between the United Kingdom and North America, the Caribbean, Africa, the Middle East, Asia, and Australia with bases at Gatwick and Heathrow.

The airline is looking to exploit Saracens’ strong links to South Africa to help boost uptake of its flights to the continent.

The Virgin Atlantic logo will appear on the sleeve of the Saracens jersey. The new Saracens home and away jersey for 2010/11 will be launched this week.