Virgin Partners With NFL Wembley Game
Virgin Atlantic Airways has reached agreement with the National Football League (NFL) to become the official airline of the 2010 Pepsi Max International Series, which takes place at Wembley Stadium on Sunday 31st October.
??Returning as the NFL’s charter airline of choice for the second year running, Virgin Atlantic will be hosting the San Francisco 49ers and the Denver Broncos on chartered flights to London for the game.?
Virgin Atlantic has also extended the relationship to become a UK sponsor of the NFL, which will include promotions to its Flying Club members to win trips to a 49ers home game in the US and to Super Bowl XLV, which takes place in North Texas in February 2011.
??The airline will also be sponsoring the NFL’s Saturday Night River Cruise the evening before the Wembley game and hosting a hospitality event for special guests at the stadium.??
They will also receive brand presence at the first-ever NFL Fan Rally, which is taking place in Trafalgar Square on 30th October.??
This will be the fourth installment of the NFL hosting an International Series game at Wembley Stadium, and giving the UK a taste of competitive American football action.??
The International Series game will be broadcast live on Sky Sports at 17:00p.m.
