Wasps Slay Dragons With 188bet

A group of players from London Wasps have followed in the footsteps of England’s great patron saint by slaying a huge fire-breathing dragon, found lurking behind the North Stand at Twickenham Stadium, in an innovative St George’s Day themed video game, the brainchild of 188Bet, an official partner of London Wasps.??

London Wasps take on Bath Rugby at Twickenham on St George’s Day, Saturday 23rd April.???

Wasps players including Simon Shaw, Joe Worsley, Riki Flutey, Serge Betsen, Dave Walder, Rob Webber and Ben Broster were challenged to ‘slay’ dragons against the clock by kicking and throwing rugby balls at an enormous 50ft high video game, projected onto Twickenham’s North Stand.????

The initiative aims to support the London Wasps campaign enticing fans to the St George’s Day Game in order to raise money for the four special charities set to benefit from the occasion. ????

Challenged to slay ten dragons as quickly as possible, fly-half Dave Walder came out on top with a range of accurate kicking and passing skills, and as a reward, Walder was invited to play one further level, which featured a colossal fire-breathing dragon, which broke through the wall of the stadium’s North Stand.????

Walder said: ‘The boys were giving me loads of banter as I was called forward for the final level. I had no idea what to expect but the size of the dragon floored me, it was simply staggering. The projection looked really lifelike and the 3D technology was brilliant. The lads really enjoyed themselves and the project was great fun to be involved with’.??

You can watch the viral at Sport Industry TV.???

Jeff Baker, head of Marketing Services at 188Bet, said: ‘188Bet is all about innovation and we adopt this approach when considering how we activate all of our sponsorships’.  ??

‘We wanted to create something fun and engaging for the players that tested their skill and dovetailed nicely with the St. George’s Day Game. 188Bet is proud to be a partner of London Wasps and we believe that this interactive 3D mapping video-game is a great example of our innovative and novel approach to sponsorship’.????

Anyone who buys a ticket for the St. George’s Day Game, quoting the code 188Bet will be entered into a prize draw to win one of five team signed London Wasps jerseys and a chance to win full hospitality to the St George’s Day Game, courtesy of 188Bet and Wasps.