West Brom Scores A Brace For New Season

Barclays Premier League side West Bromwich Albion have kicked-started pre-season with the confirmation of two sponsorship agreements, announcing Bet365 as a new partner and extending an existing sponsorship with Jack Wolfskin.

The deal with UK-based online gambling company Bet365 covers the UK and Europe exclusively and will run until the end of the 2015/16 season.

As part of the agreement, Bet365 will receive branding throughout Albion’s home ground, The Hawthorns.

Baggies’ head of corporate sales Iain Wain, said: ‘Gaining one of the best operators in the field is a coup for the club and is a further indication of the benefits of again retaining our position in the Premier League.’

Meanwhile, German brand Jack Wolfskin will remain the club’s official outdoor wear partner for the coming season, having initially signed up last year, and will also be promoted on pitchside LED boards during Albion’s home matches.

Wain added: ‘These are exciting times as the club prepares for a fifth successive season of Barclays Premier League football and it is great to have an internationally-renowned brand such as Jack Wolfskin on board.’