West Ham United has announced Florida-based destination marketing organisation, Experience Kissimmee, as the club’s official destination partner.
The partnership, which begins from the start of the 2016/17 Premier League campaign, spans the next three years and will see Hammers fans benefit from special offers to holiday in Kissimmee, Florida.
Experience Kissimmee will receive brand prominence on LED boards surrounding the pitch at the London Stadium and on the two digital screens, in addition to year-round branding on a big screen outside the stadium.
West Ham United Vice-Chairman Karren Brady said: “Following this summer’s highly successful US tour, we are delighted to have forged another significant relationship in the States, particularly one that will benefit our supporters.
“The coming season is as important as they come and we wholeheartedly welcome Experience Kissimmee on board at this most exciting time. This is a fantastic opportunity for our fans to take advantage of excellent deals to visit a beautiful part of the world.”
DT Minich, Experience Kissimmee President & CEO said: “With West Ham United’s historic move to a new stadium this season, the timing couldn’t be better to reach the club’s enthusiastic fanbase. This agreement will put the Experience Kissimmee brand in front of sold out crowds in the heart of one of our most important travel markets.”
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