WTA Appoints New Ceo

05 Oct 2015 | tshego

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The Women’s Tennis Association (WTA) has appointed Steve Simon as its new chief executive, replacing Stacey Allaster, who announced she was stepping down from her role last month.

Simon (pictured above, right), who is currently tournament director and chief operating officer of the BNP Paribas Open, will begin his duties immediately and it is anticipated he will be full time with the WTA from 30th November.

In a statement, the WTA board of directors said: “Steve Simon, with his successful career leading one of tennis’ most prestigious tournaments, is the perfect person to run the WTA. Steve produced results, pursued excellence and he kept innovating, making the fan experience even better. He has a very clear vision for the sport and is held in high regard by all.”

Steve Simon added: “I am humbled and at the same time very excited about the opportunity that has been presented to me by the board.

“I will be focused on building upon the successful platforms that have been put in place by my predecessors, Stacey Allaster and Larry Scott, with a sole focus on driving excellence and innovation, while creating a premium experience for the fans.”