Goal Sends Erling Haaland Into Space
Football media brand, GOAL has sent a model of Erling Haaland into space to celebrate the striker’s out-of-this-world debut season with Manchester City and launch their new GOAL Galacticos series.
The launch of the 3D-printed Norwegian striker is the first of a new content series called GOAL Galacticos. The regular series will use innovative cross-platform activations across the site’s global editions and social channels to celebrate elite footballers and is kicking it off with Erling Haaland. The objective of the series is to delight fans with never-been-done activations that hero the biggest players in the game.
GOAL teamed up with Sent Into Space for the one-of-a-kind launch held to celebrate Haaland’s record-breaking debut season with Manchester City, which has seen him become the record holder for the most goals in a Premier League season with 36.
Haaland took off from a launch site in Sheffield (UK) and climbed for two and a half hours to 34km (111,549 feet or 21,127 miles) – the closest region of space to Earth – otherwise known as Near Space. The journey was streamed across GOAL’s YouTube, TikTok, Twitter, Facebook and Instagram channels as well as hosted on GOAL’s website.
