Premier League football club Liverpool FC has partnered with Converse to unveil a new, limited-edition range of shoes.
The range is described as ‘a celebration of the diverse and creative nature of the club’s beating heart – its supporters.’
Get ready for the new @converse x #LFC collection, a celebration of our vibrant community ⚽
— Liverpool FC (@LFC) March 23, 2023
Dropping April 6 📥 pic.twitter.com/HwmBgZG5ua
Five Liverpool supporters – broadcaster Rubi Deschamps, singer Rain Castillo, multidisciplinary artist Sterling Rose Kelly, rapper Dayzy, and commentator and campaigner Roopa Vyas – all take centre stage in the new campaign to launch the shoes.
The launch also features five Liverpool players: Andy Robertson, Fabio Carvalho, Shanice van de Sanden, Taylor Hinds and Leanne Kiernan.
Current Liverpool left-back Robertson, commented, “The city as a whole is very accepting of everyone with different backgrounds, people brought up in different ways. I think the club opens their arms to everyone, we see that day to day with the staff that work there, and we see it week to week with the fans coming through the turnstiles.
“As a city, it’s amazing what they do, but as a club they’ve followed in the footsteps. Liverpool is open to everyone.”