Shorts: Man City, Premier League, Rlwc2021

Manchester City has announced a new regional partnership with 3KEY which will see the Decentralized Finance (DeFi) trading analysis and advisory technology company become an Official Regional Partner of Manchester City Football Club.

3KEY provides a suite of portfolio management tools, technology and products which aim to help educate customers and simplify their understanding of the DeFi space and market. Offering a seamless and secure process, 3KEY uses knowledge-based analytics to enhance user experience through the use of its software.

In addition to the brand featuring across a number of club digital assets, 3KEY and Manchester City will collaborate on a series of content activations and events held within the respective regions, further raising awareness of 3KEY software and products.

The Premier League 2022/23 season dates have been confirmed. The season has been adjusted to accommodate the FIFA World Cup Qatar 2022, which will take place in the middle of the domestic calendar.

The Premier League season will start on 6 August 2022. Match round 16 will be the last set of matches played over the weekend of 12-13 November 2022 ahead of the call-up period for the tournament beginning on Monday 14 November 2022. 

The Premier League fixtures will then resume just 8 days after the FIFA World Cup Final, which takes place on Sunday 18 December 2022. The final match round of the campaign will be played on 28 May 2023, when all games will kick off simultaneously as usual.

The road to the rescheduled Rugby League World Cup 2021 (RLWC2021) officially begins as organisers confirm the 61-match schedule will be revealed in full on Friday 19 November at 9am GMT.

In recent weeks, organisers have worked collaboratively with all tournament partners to finalise the 61-match schedule which will kick off at St James’ Park, Newcastle on 15 October 2022 when England men take on Samoa men. The tournament will then culminate in spectacular fashion at Old Trafford, Manchester on 19 November 2022 with the men’s and women’s double-header final.

In a unique and busy year of international sport and events, staged both domestically and overseas, only five RLWC2021 fixtures (four match-days) have been affected during the rescheduling of 61 matches staged at 21 venues, across 18 host towns and cities. General admission tickets and hospitality for all 61 matches will be back on-sale from 9am on 19 November in line with the full schedule reveal.

The eSkootr Championship (eSC) has announced a new partnership with LiveLike, an audience engagement platform that incorporates community, interactivity, and gamification to the online user experience. With this partnership, eSC will be leveraging LiveLike’s extensive toolkit and invaluable industry expertise to engage a worldwide community of fans and users. 

With a diverse range of riders already making eSC one of the most accessible competitive sports worldwide, LiveLike’s technology will ensure that the championship remains highly accessible to fans watching trackside and from home.  

As a technology-driven sport, eSC aims to be as ground-breaking off track as it is on track. Fans will be able to engage directly with other fans worldwide and with racing experts, commentators, and riders through chats, live polls, and even live race interactions.  

The Boat Race Company Ltd. (BRCL) has announced a two-year partnership with clothing supplier Rival Kit.

The agreement will see Rival Kit supply training and Race Day kit to the men’s and women’s crews at Oxford University Boat Club, Oxford University Women’s Boat Club and Cambridge University Boat Club, as well as staff kit for the Clubs and BRCL. In addition, Rival Kit and The Boat Race Company Ltd. will collaborate on developing a line of retail products that will be available to the public for purchase on The Boat Race Company’s online store.

Sunday 3 April 2022 will see the 76th Women’s and the 167th Men’s Boat Race return to its iconic Championship Course that stretches over 4.25 miles of tidal Thames in West London from Putney to Mortlake. The Women’s Boat Race will start at 14.23 and the Men’s Boat Race will begin at 15.23.