Sport Industry Group extends partnership with The Wave
With applications currently open for the NextGen class of 2025, Sport Industry Group is delighted to announce an extension to its existing partnership with The Wave.
Having joined as a Sport Industry NextGen official partner in 2023, the new extension will take the relationship into its third year and will continue to see the 30 successful NextGen applicants head to The Wave for two days of sun, surf and socialising, for what has quicky established itself as a highlight of the entire programme.
Founded by former osteopath Nick Hounsfield, The Wave is an inland surfing destination in Bristol where people of all ages, backgrounds and abilities can experience the joy of waves and their many physical and mental health benefits.
The Wave holds sustainability and positive impact at the core of its business and recently joined SIG in achieving B-Corp status, becoming the first surf park in the world to receive this accreditation.
Like The Wave, purpose and having a positive impact on people’s lives sits at the core of the SIG mission. Given the synergy between the two businesses, The Wave remains a natural fit for the prestigious NextGen programme, which in 2025 will continue to focus on the areas of innovation, entrepreneurship, sustainability, and social change.
Now, with The Wave onboard again for a third year, the new cohort of the prestigious professional development programme can look forward to another incredible experience in June 2025.
Sport Industry Group Managing Director, Dylan Pugh, said, “I am delighted that The Wave has once again agreed to extend its support to the NextGen programme. The values of both organisations align perfectly and the experience that The Wave team puts on for our NextGen leaders ever year is truly exceptional.”
CEO of the Wave, Hazel Geary, added, “It’s a privilege to support the work of Sport Industry Group’s NextGen programme in developing and mentoring and next generation of leaders in the UK and we look forward to welcoming the new cohort to The Wave next summer.
“Being able to showcase our purpose-led business and open up discussion around innovation, sustainability and positive impact, with future sports industry leaders, is a brilliant opportunity. It was a no-brainer to renew the partnership for another year.”
Applications for the NextGen programme of 2025 are currently open and will close on Thursday 21st November
As part of SIG’s partnership with The Wave, all Sport Industry Group Members are entitled to a 10% discount for their staff via the organisation’s business partnership scheme. All members should speak to one of the SIG team to receive their discount code.
Additionally, if you want to take your team to The Wave, speak to the team and build your perfect away day.
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