HILTON: STAY LIKE EXPERIENCES Entered by: WeAre3Fold Ltd Hilton’s “Stay Like” initiative is designed to transform perceptions of the Hilton brand by offering immersive, unique experiences that connect with Gen-Z and Millennial travellers. Launched in 2024 in the US, the programme began with “Stay Like an Infinite Icon” and “Stay Like Wicked,” and expanded to […]
