Nashville Sets New Bitcoin Benchmark With Valkyrie
Nashville Soccer Club has become the first Major League Soccer franchise to accept a full commercial partnership fee in the Bitcoin cryptocurrency after sealing a deal with Valkyrie Investments, a locally based investment manager focused on digital assets.
As part of the founding partnership, the Premier Club, an 850-seat premium club located in Nashville SC’s new stadium, will be renamed the Valkyrie Premier Club.
The Valkyrie Premier Club has been sold out for nearly a year, even though the team is only set to start playing at the 30,000-capacity stadium this May.
In addition, Valkyrie’s logo will be featured on the sleeve of the team’s training top.
Dan Farrell, Vice President of Corporate Partnerships with Nashville SC, said, “As a club we want to be pioneers both on and off the pitch while also being Authentically Nashville. Partnering with Valkyrie provides both a local tie and a platform to connect sports and entertainment to cryptocurrency in the hottest city in the United States.”
Valkyrie Investments CEO Leah Wald added, “Our industry is all about community, and soccer is very much a community-driven sport. This partnership with Nashville SC is such a natural fit for both of us, and is only part of our broader efforts to help establish Music City as a global hub for blockchain and digital assets.”
Image: Nashville SC
