Cherries Locks In New Sponsor
Premier League football club AFC Bournemouth has announced a new partnership with UK-based IT provider QuoStar, which will run through the 2022/23 season.
As part of the partnership, QuoStar will support the club’s IT team with information and cyber security, helping to ensure security is embedded in the club’s day-to-day operations. It will also provide a focal point for all cyber security matters at the football club.
The company, which is based locally in Bouremouth, will also become an official partner of AFC Bournemouth’s business club AFC Business, raising the profile of QuoStar as a specialist in IT support, consultancy, and security services.
As part its efforts to show commitment to the local community and to the development of young people, QuoStar will provide an IT and technology themed masterclass to members of the club’s Junior Cherries.
Furthermore, QuoStar will be the headline sponsor of the half-time entertainment at home games and provide merchandise for the supporters that take part.
Robert Rutherford, CEO at QuoStar, said, “The Cherries are back in the Premier League, and we are thrilled to partner with our local team.
“As the club’s IT partner, it is a pleasure to assist them with what we do best. By leveraging this partnership, we aim to support local initiatives that will enable digital learning among all ages and connect people with technology.”
Rob Mitchell, Commercial Director at AFC Bournemouth, said, “Sport and our community are important to us, and this partnership underlines that commitment. We are delighted to partner with QuoStar for the 2022/23 season.
“This is a partnership that will benefit everyone involved, with QuoStar committing to providing IT support to the club as well as young people in the local community.
“We’re pleased to be working with a successful locally-based business who are passionate about the football club and the town as a whole.”
AFC Bournemouth, which only made its return to the Premier League this season, has already secured some significant sponsorship deals this summer. DeWalt became the club’s new sleeve sponsor and online betting brand Dafabet was named its new principal partner and front-of-shirt sponsor ahead of the 2022/23 season.
