Michael Matthews Extends Bournemouth Contract

Premier League football club AFC Bournemouth has announced an extension of its partnership with UK-based jewellers Michael Matthews Jewellery for the 2022/23 season.

Under the terms of the agreement, the local business will continue as a regional supporter of the club and serve as the headline sponsor for the player of the month award.

Michael Matthews will also support the club at various events across the season, including corporate golf days and the player awards dinner.

Rob Mitchell, Commercial Director at AFC Bournemouth, said, “We’ve worked closely with Michael Matthews for a number of seasons and we’re really pleased to be continuing the relationship.

“The Michael Matthews Player of the Month award is an opportunity for supporters to recognise outstanding performances and it’s a huge honour for a player to receive the trophy.”

Matthew Corica, Director at Michael Matthews, added, “We are proud to once again support the Cherries by continuing our partnership for another season.

“The interaction with the supporters for the Player of the Month is such an exciting feature!”

The first two winners of the Michael Matthews player of the month awards went to Chris Mepham and Phillip Billing for August and September respectively.

The club also recently extended its partnership with car dealership Hendy Group for a further two seasons.