Pepsi secures key signings

Pepsi has announced four new global female football ambassadors: Alexia Putellas, Lauren James, Caroline Graham Hansen, and Farah Jefry.

The players are the latest women’s footballers to join Pepsi’s global ambassador roster, which currently boasts England captain Leah Williamson.

The new signings include two-time Ballon D’Or Féminin winner Alexia Putellas from Spain, England attacker Lauren James, Norway winger Caroline Graham Hansen, and Saudi Arabia midfielder Farah Jefry. They join an existing roster that also includes Signe Bruun, Josefine Hasbo, Stina Blackstenius, Johanna Rytting Kaneryd, Nadine Riesen, Riola Xhemaili, Jéssica Silva and Tatiana Pinto.

PepsiCo recently renewed its partnership with UEFA Women’s Football through to 2030. The new ambassadors, along with Williamson, will feature in an upcoming Pepsi football campaign.

To mark the signings, murals featuring James and Williamson have been created in London (Chelsea and Holloway Road), Putellas in Mollet del Vallès, Spain, and Graham Hansen in Oslo, Norway.

Alexia Putellas, commented, “This is going to be a summer to remember, and to do it as a part of the Pepsi family is amazing. Our game is the fastest growing sport in the world, and I can’t wait for fans to see what we have coming up.

Lauren James, added, “Joining the Pepsi family as a global ambassador, and sharing the spotlight with so many incredible athletes is an absolute honour. Get excited for our campaign when it hits the screens.

Caroline Graham Hansen, said, “I’m thrilled to be part of the global Pepsi family, alongside so many incredible names. We’re seeing our game reach new heights, and Pepsi’s support is going to help to bring that excitement to fans everywhere.