Greenhouse Sports is pioneering a model like no other UK charity is delivering: applying elite sport’s performance systems to radically improve life chances for young people facing poverty.

In 2024–25, we made a decisive shift – from passionate, insight-led delivery to a high-performance, evidence-based model for youth development. We’ve launched a youth development curriculum, real-time insight and impact tracking with a new app, established a global research board, and raised £4.5m in 36 hours to accelerate our mission.

At the core: full-time coach-mentors embedded in 70+ schools across the UK’s most deprived areas. Present before, during, after school, 46 weeks a year, they build trust, life skills, and belief in the children who need it most – resulting in better life outcomes.

Because when poverty tells a child they don’t matter, good intentions aren’t enough. They deserve the same rigour, support, and long-term investment we give to the world’s top athletes.