Castore tees up Majecticks GC partnership
Manchester-based sportswear brand Castore has revealed a new supplier partnership with LIV Golf’s Majecticks Golf Club (GC).
As per the multi-year tie-up, Castore will serve as the ‘worldwide apparel partner’ for the team, producing teamwear, training apparel, course wear, branded products, and golf accessories.
Majesticks comprises British golf stars Lee Westwood, Ian Poulter, and Sam Horsfield, as well as Swedish golfer Henrik Stenson.
Under the agreement, Castore will additionally manage and operate the club’s ecommerce platform.
The new deal comes ahead of the 2025 LIV Golf season, which starts in Riyadh on 6th February.
The collaboration with Majesticks bolsters Castore’s presence within golf, adding to its expansive partnership roster across football, rugby union, Formula 1, cricket, and tennis.
Beyond golf, the brand’s partners include Everton, Red Bull and McLaren Racing, England Cricket, and Saracens.
“We see a fantastic opportunity here in LIV Golf, and we are confident it will only grow from strength to strength,” said Tom Beahon, Co-Founder and Co-CEO of Castore.
“Collaboration and relentless improvement are at the heart of both of our missions which is why we’ll continue to work with athletes such as the golfers at Majesticks GC to hone our mainline products based on their insights.”
James Dunkley, Team Principal at Majesticks GC, added, “When we first thought about partnering with an apparel brand Castore was our clear number one choice.
“Not only will they support the performance of our team and better serve our fans there is so much we can learn from their mentality, approach and relentless pursuit of improvement.”
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