Tickets for London 2012 have gone on sale, with around 6.6m tickets for the Olympic Games, and approx 2m for the Paralympic Games available after registering between 15th March and 26th April.
The ticket allocation is not a first come, first serve basis, and there is no advantage by applying early – the tickets will instead be allocated via ballot, with a 42 day registering period between 15th March and 26th April.
Ticket prices were announced last year, with full price tickets starting at £20 across all sports – while LOCOG has created an innovative ‘Pay Your Age’ scheme at more than 220 sessions for young people, aged 16 and under, when the Games begin on 27th July 2012.
Members of the public can apply for tickets for all events, including the opening and closing ceremony at www.tickets.london2012.com.
Corporate hospitality packages have also gone on sale with Prestige Ticketing handling all on-site hospitality with applications handled through www.prestigeticketing.london2012.com.
LOCOG has also launched a nationwide advertising campaign designed to educate and excite the public to apply for tickets for the Games.
The campaign which bills the tickets as ‘the greatest tickets on earth’ will run during the same period that tickets are available for the Games.
With 500 days to go until the opening ceremony of the London 2012 Olympic Games, the landmark was marked with the Countdown Clock in Trafalgar Square, unveiled by the London Organising Committee of the Olympic and Paralympic Games (LOCOG) and Omega, the official timekeeper of the Olympics.
The clock will count down the days, hours, minutes and seconds until the evening of the 27th July 2012 – the date of the opening ceremony.
The clock has been designed to reflect the look of the Games, and the beams of light on the clock are inspired by London’s connection with the Meridian line in Greenwich, home of Greenwich Mean Time.
The clock was revealed by four Olympic Gold medallists from Team GB – rowers Pete Reed and Andy Hodge and sailors Iain Percy and Andrew Simpson.
Lord Coe, chairman of LOCOG said: ‘It will be a daily and hourly reminder to everyone who visits Trafalgar Square that the countdown to the start of London 2012 has well and truly begun and that the greatest show on earth is soon coming to our country’.
The clock is 6.5 metres high and weighs around 4 tonnes.
Mayor of London Boris Johnson added: ‘In 500 days time the atmosphere will be electric as the Olympic cauldron bursts into flames signalling the beginning of the world’s greatest sporting event and London 2012’s glorious legacy unfolds’.