BBC Launches Dedicated 2012 Site
The BBC’s has launched a new London 2012 website to mark two years to go until the start of the London 2012 Olympic Games.
The 2012 site (bbc.co.uk/2012) will give users a single entry point to a showcase of BBC content related to London 2012, drawing on news, sport and programmes from the BBC Archive.
The site will also contain prominent links to external content such as information about volunteering in 2012 and how to buy tickets for the Olympic Games.
Nearer the Games it will be the home of the BBC’s Torch Relay coverage online, building in technical innovation from the BBC’s Future Media & Technology division and external development companies.
Among other highlights will be World Olympic Dreams, a project which will feature 26 individual stories and 46 athletes from around the world as they strive to achieve Olympic glory in 2012.
Also reflected on the site will be the array of high profile Cultural/Festival 2012 activity and the Queen’s Diamond Jubilee.
