Community Dance Project Set For Rebrand

31 Jan 2013 | tshego
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Dance 4 Peace is set for a rebrand this week, after announcing the launch of its new identity Move This World. Growing beyond its current brand, Move This World will continue to offer comprehensive PreK-12 curriculum and training to over 8,500 individuals across 22 cities and 4 continents.

Sara Potler, founder & CEO, Move This World, explained: ‘After receiving considerable feedback from partner schools and communities, donors and thought leaders that the Dance 4 Peace name and brand did not capture what we do, our focus on conflict transformation and violence prevention, and our passion for evidence-based programming and data driven solutions.’ 

‘Additionally, we were often mistaken for a dance education or afterschool programme.’

‘Nothing will change in your experience of our day to day operations. We will remain the same innovative, committed team. We will continue to approach conflict through the same vehicle of creative movement, based in well-researched theories and data-supported curricula.’ 

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