Dailymotion To Broadcast Red Bull Events
The Dailymotion online video website has signed an agreement with Red Bull to broadcast a series of events organised by the energy drink brand.
The first event set to be broadcast will be the Red Bull Skylines BMX event in November. The deal will include coverage of a variety of live Red Bull events as well as shorter videos created by Red Bull’s production team.
Mark Joseph, head of digital distribution at Red Bull Media House, said: ‘As online video consumption continues to grow, we are delighted to announce this new partnership with another leading global online video platform.’
Joseph added: ‘Dailymotion will provide yet another outlet for consumers to access short form video content from the most exciting Red Bull events happening across the world.’
