Four Appoints Russell To Sport & PR Post

Four Communications has announced that Alex Russell has joined the Sports, Arts & Sponsorship team and the Public Affairs team.

Russell joins in the duel-role as Associate, from Sport England, where she has spent the past six years promoting the benefits of sport and the role of Sport England in delivering a sporting legacy from the Olympic and Paralympics Games to Government and the wider political environment. Specialising in crisis communications and political campaigning, Russell has ten years PR and public affairs experience, having previously worked for FIFA and the Women’s Sport and Fitness Foundation.

Four Communications Group UK CEO, Alun James, said: ‘Alex brings valuable experience and expertise in the sports and political sectors, which builds on the reputation of the Four Sports, Arts & Sponsorship offering. In the post Olympic and Paralympic era our existing and new clients are keen to make the most of opportunities of a changing sporting landscape. Alex’s depth of experience will ensure we continue to provide a highly insightful and quality service in this area. We are looking forward to a strong 2013 and are confident that Four Sports, Arts & Sponsorship is well positioned and equipped to maximise opportunities.’