The International Olympic Committee has extended its top-tier sponsorship deal with luxury watchmaker Omega through to 2020.
The new deal includes the 2014 Winter Games in Sochi, Russia, and the following Winter Olympics in 2018 as well as the summer Games in 2016 and 2020.
Omega will continue as the official timekeeper of the Olympic Games, bringing its relationship with the Olympic Movement to a total of 29 Olympic Games.
Gerhard Heiberg, Chairman of the IOC Marketing Commission, said, ‘Omega’s accuracy, technological competence and years of experience have contributed to the success of the modern Olympic Games. Omega works in close collaboration with our other technology partners to provide integrated technology support to the Organising Committees of the Olympic Games.’
Stephen Urquhart, President of Omega, said ‘Omega is proud to continue its long-standing association with the IOC and the world’s premium sporting event. Since 1932 the Olympic Games have provided us with a unique platform to convey our message of precision, quality and innovation in a prestigious and fitting environment.’