Jeep has announced a new partnership with William Fox-Pitt, the UK’s top three-day-event rider, who will become an official Jeep Global Ambassador.
The three times World Number 1, three times Olympic medalist and eleven times British number one signs with the car manufacturer ahead of the start of eventing season later this month.
Fox-Pitt will now be driving the latest Grand Cherokee, while the London 2012 silver medalist’s support team will wear new Jeep gear and the horses will join them in donning branded Jeep equipment.
William Fox-Pitt said: ‘I am extremely proud to be the global ambassador for Jeep®. Outdoor adventure and learning to challenge yourself everyday is something I’m a big believer in, and I know that the Jeep brand represents similar traits. I have an exciting season coming up and I know the Jeep, and it’s four-wheel drive capability in particular, is going to be very useful.’
Nigel Land, brand director Jeep Chrysler UK, added: ‘We’re delighted to have William Fox-Pitt on board as a global ambassador. William has been at the top of his profession for over fifteen years now and it’s great to have a sportsman of his caliber associated with Jeep. After such a successful season last year, what with his silver medal at London 2012 with Team GB we’re sure he’s got another successful year ahead.’