Line Up Announced For ‘super Saturday’

Sainsbury’s has announced the launch of Sainsbury’s Super Saturday – a family-friendly event taking place on Clapham Common on the 10th September in support of the London 2012 Paralympic Games.  ? ?

Top UK acts set to play the main event, which marks just under one year to go until the Paralympic Games, include Taio Cruz, The Saturdays and Chipmunk – with tickets going on sale on 20th May.?

?Other attractions at the festival on Clapham Common include a sports arena where Paralympic sports will be demonstrated as well as a main stage where artists will show their support and play to the expected 40,000 strong crowd.  

There will also be an opportunity for people to try Paralympic sports on site, with further artists to be announced in due course.? ?

Sainsbury’s, the first official partner of the London 2012 Paralympic Games, will organise the interactive event and music concert, which is supported by LOCOG and ParalympicsGB, to help raise awareness of the Paralympic Games.  

All profits from the day-long event will go to the Paralympic Legacy Fund, set up in conjunction with ParalympicsGB, to support athletes as well as promoting healthier and more active lifestyles for younger people regardless of ability.? ?

Chipmunk, who launched the event in Pimlico Sainsbury’s, London on Monday morning, said: ‘It is a great honour to be involved in Sainsbury’s Super Saturday on the 10th September. It’s going to be a great day out for people of all ages, and a chance to really get behind the London 2012 Paralympic Games – I hope everyone rushes out to get tickets on the 20th May’.

The event takes place in association with P&G and Channel 4, who won the rights to air the London 2012 Paralympic Games, will also film Sainsbury’s Super Saturday with highlights shown throughout the weekend.?  ?

Justin King, Sainsbury’s CEO, said: ‘Sainsbury’s Super Saturday is a completely new venture for us but one that we strongly believe will be a huge success’.  

‘Not only does it form part of our ongoing commitment to support the Paralympic Games and promote a more active lifestyle for all in the run up to 2012 and beyond, but it will help raise the profile of the Paralympic Games’.??

Tickets will be priced at £45 for adults and £35 for children, while Nectar Card holders will be able to purchase tickets two days early on the 18th May.