Locog & Bmw Unveil London 2012 Fleet
LOCOG and BMW, Official Automotive Partner to the London 2012 Olympic and Paralympic Games, have revealed the full details of the London 2012 fleet, consisting of low-emission, diesel, hybrid and electric cars, motorcycles and bicycles.
Whether it be pulling boats from the water at Weymouth, providing a mobile camera platform for the marathon, towing a horse ambulance across Greenwich Park or carrying medal winners around the Olympic Park to media interviews, the BMW and Mini fleet will perform a range of duties during the Olympic and Paralympic Games.
Another key role of the fleet is making sure the right people are in the right place at the right time, across more than 30 venues in London and around the country.
Media will also use the fleet, as well as judges, event organisers, Games officials and staff, ranging from medical officers, IOC photographers and crew to official rights holders and technical delegates
Richard George, transport director, LOCOG said: ‘From motorcycles to electric vehicles and 4x4s, the requirements of the 2012 fleet are hugely diverse. BMW and MINI have provided a variety of different cars, ideal both for city driving and long distance, to travel to Olympic and Paralympic venues around the country. It was vital that our partner in this field could deliver a one-stop shop solution and meet our sustainability targets. BMW has surpassed our requirements and we are delighted to be working with them.’
LOCOG’s fleet emissions target of 120 grams CO2 per kilometre was set below the UK total new car emissions average, which the BMW and Mini fleet has surpassed with an average CO2 emissions of 116 grams CO2 per kilometre or 64.5mpg.
Chris Brownridge, UK marketing director, BMW added: ‘Our London 2012 fleet shows what BMW technology can achieve today in terms of fuel economy and low emissions, including the first major presence of super clean EU6-compliant cars on UK roads. We look forward to sharing our vision of sustainable urban mobility during the Games, including our revolutionary electric vehicle technology at the BMW Group Pavilion in the Olympic park.’
Beyond the vehicle requirements, BMW Group is also supporting a number of Team GB and ParalympicsGB members and hopefuls.
