Motogp Gets New Sponsor For Valencia

Parts Europe has been unveiled as the new title sponsor of motorcycling’s MotoGP race in Valencia – one of the flagship circuits on the sport’s calendar.

The motor parts and accessories firm will take over the title rights to this year’s race to be staged on 26th October at the Ricardo Tormo circuit.

In addition, Parts Europe’s parent company, LeMans Corporation, has secured a five-year agreement with MotoGP’s commercial rights-holders Dorna to be an advertising sponsor for an additional eight races through the 2013 MotoGP season: France, Catalunya, Germany, Assen (Holland), Great Britian, Czech Republic, Hungary, and San Marino/Riviera di Rimini.

MotoGP is now established as the leading motorcycling series ahead of rival championship the World Superbikes.