Who Will Be Your Sport Brand Of The Year?

This week marked the 50 day countdown to the BT Sport Industry Awards ceremony and the moment when, on May 2nd, the UK sport industry will discover who has been crowned the best of the best of the past 12 months in front of 1,750 industry peers in a star-studded audience.

But who will wake the following morning clutching a coveted BT Sport Industry Award trophy as they nurse their heavy head from the famous afterparty? Have your say by joining the conversation with @SportIndustry and #BTSIA.

Six brands have made the Official Shortlist for Sport Brand of the Year, sponsored by Pinsent Masons, for their outstanding work in 2012: adidas following a stand-out Olympic Games and consistent success throughout the year; Channel 4, who revolutionised coverage of the Paralympic Games; Paddy Power, who grabbed headlines at Euro 2012, Cheltenham and Medinah; Team GB following a host of medals at London 2012;Team Sky for its part in the phenomenal growth of British cycling; and The Championships, Wimbledon, after a year of broken records and a British finalist.

The BT Sport Industry Awards is the sport industry’s flagship awards ceremony, championing and rewarding the commercial success of British sport. In one of the greatest years of sport in living memory, this year saw record entries, with the quality of work unparalleled in a truly global industry.

Be the first to find out who will be crowned champions of the industry by booking one of the limited number of tables still remaining, and check out more about the event with the highlights video at Sport Industry TV.

The Official Partners of the BT Sport Industry Awards are Barclays, Deloitte and Eurosport. For more information on the event, click here.